| 1: The ideal Google AdSense page should have great | | | | they use the vertical format. |
| content about a very specific topic. Take pains to be | | | | 3: It's to your financial advantage to put the |
| very clear about what the topic is, and carefully | | | | AdWords near the top of your page on the right. |
| choose the keyword (or key phrase) describing the | | | | Make sure there is enough "breathing room" -- i.e. |
| topic. Users don't like vague pages that don't make it | | | | white space around the ads -- so that they will easily |
| very clear what the page is all about. | | | | attract your visitors. |
| Don't even think about trying to 'trick' AdSense. | | | | Get Unlimited Free Adwords Advertising Guaranteed! |
| (They have penalties, including getting kicked out.) | | | | Quickly and Easily! |
| Don't create a page on one topic and give it a file | | | | 4: The latest marketing tests have revealed that |
| name about a different topic—that's too | | | | placing pictures beside, or above you're a ads can |
| confusing. | | | | have a massive impact on click-thru rates. This is |
| The New Level of Article Marketing Started 2010 | | | | because the eye is immediately attracted to the |
| In a nutshell, you want to make sure the page you | | | | picture, once they see the picture, they see the ad! |
| create offers great value to people interested in the | | | | 5: I know it's tempting, because it seems so easy |
| topic. When you provide excellent information on a | | | | and it's just sitting there waiting for you to do it, but |
| specific topic, your visitors will benefit and will be | | | | do not click on the AdWords displayed on your own |
| more likely to click through to relevant AdWords. | | | | site to increase your revenue. Google (rightfully) |
| 2: Everyone's seen way too many horizontal banner | | | | frowns on this. |
| ads up top. Thus, Google recommends you choose | | | | Plus, Google has some of the smartest engineers |
| the vertical -- not horizontal -- format to display your | | | | around, and they are very good at detecting this |
| AdWords. I agree. People have become "banner blind" | | | | kind of fraud. And really, for an extra $1, is it worth |
| to a horizontal format. Plus, Google has "trained" us | | | | getting kicked out of a money-maker like AdSense? |
| to click on relevant text ads on their own site and | | | | |